1. October 2019No Comments

User researchers need to understand the business

We recently had a discussion in my product team about our roles and responsibilities. ... Read the full article

25. September 2019No Comments

When good UX and Data don’t get along

It’s gotta be a bug right? In some cases, it is, but in this case, it wasn’t. There’s a saying in the startup world that 90% of experiments are bound to fail. Luckily at Any.do, we are way below that threshold. ... Read the full article

25. September 2019No Comments

How to begin designing for diversity

You’ll notice we use the word design a lot. When we say design, we’re not just talking about graphic design or website design. It’s broader than that, because all of us are designers. ... Read the full article

11. September 2019No Comments

NPS is a waste of time. Use these metrics instead.

Ask any executive what the top 3 metrics they watch in their company are and you’ll get some combination of revenue and sales metrics and, of course, the company’s NPS. ... Read the full article

7. September 2019No Comments

Soft Skills in UX Design Leadership

A couple of years ago I had a conversation with one of my UX mentors, Diana Furka, about soft skills in design. Now that I’m in a position where I often interview and review UX Design candidates, I think a lot about our talks on the topic. They mattered. ... Read the full article

5. September 2019No Comments

A researcher skills & career workshop

In November, 2018, an intrepid group of volunteers gathered round the #skills-framework channel in the ResearchOps Community slack group. Our aim was simple: create a researcher skills framework, helping researchers grow and charting the boundaries of research and operations. ... Read the full article

2. September 2019No Comments

What People Hate About Being Managed by Algorithms, According to a Study of Uber Drivers

Companies are increasingly using algorithms to manage their remote workforces. Called “algorithmic management,” this approach has been most widely adopted in gig economy companies. ... Read the full article

29. August 2019No Comments

Online-Standardprozesse für Baden-Württemberg

Bis 2022 müssen auf Landes- und Kommunalebene 470 Verwaltungsservices digitalisiert werden. Im Südwesten Deutschlands versucht das service-bw-Team dies jeweils nur ein Mal anzugehen — dafür aber richtig gut und konsequent nutzerorientiert. Um mehr zu erfahren, sprachen wir mit Dr. ... Read the full article

22. August 2019No Comments

181 Top CEOs Have Realized Companies Need a Purpose Beyond Profit

On August 19 the Business Roundtable issued an open letter titled “Statement on the Purpose of a Corporation.” One of the preeminent business lobbies in the United States, the Business Roundtable (BR) includes the CEOs of leading U.S. companies from Apple to Walmart. ... Read the full article

22. August 2019No Comments

Are bad designers hiding behind the term “UX”?

This is not an article about whether UX and UI are separate disciplines or not. This is a story on whether UX designers should pay more attention to the visual quality of their outputs. In the early years of the commercial web, we were all Web Designers. ... Read the full article

Get in touch,
hello[aet]thomas-otto.net

Thomas Otto is a User Experience Designer in Berlin, Germany. As an experienced designer he is working on digital projects in the fields of user research, interaction design and data strategy.